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    Bat in the Sun Break Down Miley vs Justin Battle

    Tuesday, July 8, 2014

    It’s a tough job, doing a long, comprehensive interview with smart, philosophical YouTube creators and then watching as the footage gets handed back shortened and “hipsterized.” Sometimes the wizards behind the curtain inadvertently end up coming off as a sort of parody of themselves. The filmmaker Michel Gondry talked about manipulation of truth through editing, […]

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    1 Billion Views Later: And Vsauce Tastes Like …

    Friday, July 4, 2014

    Wanna know the definition of swag? How about getting Vsauce — yes, all of them — fresh off a episode of “Jimmy Kimmel Live” and a 1 billion views party? If anyone has swag these days, it’s NMR. Okay, fine, really it’s Vsauce, but they were good enough to let NMR interview them. And since […]

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    Grumpy Cat, JennXPenn, Cimorelli At VidCon 2014 [VIDEO]

    Monday, June 30, 2014

    Didn’t get to go to VidCon 2014? Live vicariously through just a taste of the fun that NMR had over the weekend in Anaheim, Calif. From hanging out with Grumpy Cat and the Fine Bros. as they work with Friskies to find the next Internet cat star to jamming a capella style with sister group Cimorelli, this […]

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    Olga Kay, IISuperwomanII Harmonize At Vidcon 2014 With ‘Ambianze Girls’

    Saturday, June 28, 2014

    Lilly Singh (AKA Superwoman) and Olga Kay were just a couple of the VidCon 2014 attendees who bore witness to the savage oddity of the Awkward Kids’, lets say, performance art. Donning hippie garb and singing melodically about god-knows-what, these three prankers continued their shock and awe campaign on behalf of NewMediaRockstars. We clearly know […]

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    Awkward Kids Make Drunk Moms The Stars Of VidCon 2014 [VIDEO]

    Friday, June 27, 2014

    The beauty of being NewMediaRockstars? We know a whole lot of drunk moms. Don’t ask us how, don’t ask us why, but, kids, your moms like what we got. And so we make it work for us occasionally by making them work for us. Yeah, we turned your mom out. Letting the Awkward Kids, a […]

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    Rob Dyrdek Talks ‘Watch_Dogs’

    Tuesday, June 10, 2014

    So it turns out Rob Dyrdek is also an actor in addition to show host, pro skateboarder and mogul of a many-headed empire housed in the world’s coolest office building. YouTube superstar tandem Smosh tapped Dyrdek to play the lead, Aiden Pearce, in their riff on the new Ubisoft video game “Watch_Dogs.” And that meant […]

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    NMR Goes Hunting for @HiddenCash In Los Angeles [VIDEO]

    Wednesday, June 4, 2014

    What’s better than cruising around the mean streets of L.A. listenin’ to tunes with your best buds? How ‘bout treasure hunting? (cha-ching cha-ching cha-ching). The @HiddenCash Twitter angel came to L.A. and so NMR decided to send a few of our YouTube compadres out with a camera and a quest for gold. It should have […]

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    Olga Kay Debuts Mooshwalks

    Thursday, May 29, 2014

    What were you doing a month ago? Don’t remember? Well we were attending the release of the new Mooshwalks sock line by Olga Kay. But we decided to make such a ridiculously opulent and snarky video, our editor took forever to finish it. That being said though, it looks a-mazing. If this trend continues, that […]

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Featured Post

Shield Bros. Accuse Weird Al of Stealing Lorde Twist For His New Parody

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Did Weird Al Yankovic, the long-standing king of parodying pop culture music, get a little underhanded with his latest video “Foil”? According to popular YouTube musicians and parody artists, the Shields Bros., that answer is a big, fat “yes.” “Have (you) seen Weird Al’s parody of ‘Royals,’ ‘Foil’? The Illuminati twist is actually stolen from […]

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Latest Posts

Michelle Phan Strikes Back In Copyright Lawsuit; May File Countersuit

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Whew, I was worried that this whole thing would wind up in a quiet out-of-court settlement … Michelle Phan, YouTube’s most famous beauty guru, has struck back in what could shape up to be quite a nasty lawsuit. Phan, who is being sued by Ultra Records, home to some of EDM’s most popular musicians including […]

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Jerry Springer Brings The Glory of 90s-Era Trash Television To YouTube On His New Channel

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Worried that there aren’t enough neo-Nazis, transgendered acrobats or crab people on YouTube? Fear no more! The trashiest component of 90’s daytime television is now the trashiest of 21st century YouTube. Jerry! Jerry! Jerry! Yup, the Cincinnati-governor-turned-talk-show-host, Jerry Springer, is now bringing his schtick to YouTube, what with its white-trash cheaters, exhibisionists and carnival of […]

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Is QPlay The Latest Casualty In the Online Video Wars?

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It looks like the online video wars have claimed another victim. QPlay, the video curation service launched in 2012 by TiVo founders Mike Ramsay and Jim Barton, has announced that it will cease to operate entirely on Friday, July 25. The announcement came via a short post on the company’s blog expressing regret, but few […]

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Kain Carter Shows There Is YouTube Life After Scandal

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Ahh, scandal. We’ve seen quite a bit of it on NMR (and broke a fair amount of it too). But how damaging is scandal to a YouTube star? Is there such a thing as a scandal a YouTuber can’t come back from? Well, if you check out Tom Milsom’s channel, apparently yes. But what about […]

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North Korea Squares Off With China Over Viral Video

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It’s been a while since a viral video caused an international incident, but tensions are rising between North Korea and the Chinese government and a YouTube parody is at the center of it all. North Korea is demanding that the Chinese government act to remove an unflattering parody video that has already spread widely across […]

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Target Teams Up With YouTubers, Todrick Hall For College Reality Series ‘Best Year Ever’

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Target has found a loophole to get free advertising from us (slow clap). The major multi-good chain is the latest corporation to find the benefit in partnering with YouTubers for getting the attention of youngsters … and sort-of youngsters. Their new promotion pairs YouTubers like Todrick Hall, Mikey Bolts, Ann Le and Tiffany Garcia with […]

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Meet Peggo: A New Tool Lets You Take YouTube Audio Offline

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File this under “tools to make your life a little easier.” We’ve all had the experience of finding a totally awesome song on YouTube that we’re just dying to add to our offline playlist. A new web tool called Peggo lets you do just that. Peggo lets you convert the audio from any YouTube video […]

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Yahoo Screen Scores Early Release of ‘One Chance’ Before It Hits Theaters

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Chalk up another small victory for Yahoo Screen in the ongoing premium content wars. The Weinstein Company has chosen Yahoo’s video platform to host a 10-day special pre-release of its upcoming indie film “One Chance,” a behind-the-scenes look at the winner of popular reality competition “Britain’s Got Talent.” The movie will stream on Yahoo Screen […]

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Universal Music Launches YouTube-Focused Music Label

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The connection between music and the world of online video is becoming increasingly obvious. The inclusion of YouTube statistics in the Billboard formula last year only formalized what most music industry observers already knew — a video success on YouTube can be directly correlated with radio play and album sales. With that in mind, label […]

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7 Superstars’ YouTube Videos Before They Were Famous

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It’s nearly impossible to imagine celebrities before they had the glitz and glamor of fame, right? We just assume Beyonce came out of the womb with her domineering fierceness, perhaps even doing the iconic “Single Ladies” dance while being delivered. And Lady Gaga must have obviously been born that way, donning her meat dresses before pre-K. […]

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9 Inspirational Speech Videos Guaranteed to Restore Your Hope in the World

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Ever feel like the world just sucks? Like, really sucks? The I-can’t-handle-my-life-responsibilities-and-everything’s-going-wrong-today kind of suck? It’s actually quite easy to let your mind slip into the default mode of thinking the odds will never be in your favor. Luckily for you, NMR is here to kindly help you shake your case of the Debbie-Downers and […]

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The DashCon Fiasco Becomes Even More Tragic With The Company’s Explanations

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So DashCon has finally gotten around to sorting through the aftermath of the nightmare rubble that has fallen about their convention experience (to put it loosely). Posting to their Tumblr page and website, DashCon attempts to sort through the miasma of issues the corporation endured in their debatably successful attempts at hosting a Tumblr-themed convention […]

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‘Meet’ YouTube’s Most Anonymous — And Richest! — Power Couple: BluCollection & DisneyCollectorBR

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If you study the YouTube analytics as often as NMR does, you’ll see one unusual name pop up frequently along with PewDiePie and all the rest of the “regular” top performers: DisneyCollectorBR. She’s an interesting lady in that she is consistently on top of the YouTube performance charts and yet nobody seems to know who […]

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Meet The Blackest Substance On The Planet — No, It’s Not Nash Grier’s Heart [VIDEO]

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Look, scientists have just invented the blackest thing on the planet, but spare us your race jokes on the matter because we’ve already made them all. Yes, even the one about Malcolm X’s coffee. This fabric substance, invented by English scientists, is called VantaBlack and it is so dense in its blackness that only 0.035 […]

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Syrian Filmmakers Use Vimeo to Shine a Light on Deadly War

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Video-sharing site Vimeo proves once again the power of art with a band of self-taught Syrian filmmakers shining a light on wartime strife with 250 online videos. The group of amateur filmmakers, known as the Abounaddara, have been dedicated to making short videos that showcase the wartime culture embedded within their native Syria since April […]

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[Rumor] Is YouTube Looking to Invest In Its Top Stars’ Non-YouTube Ventures?

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YouTube has been tremendously successful as an incubator of new talent. Since the site first launched, it has minted countless new stars, programs and brands with its uniquely supportive, but hands-off, approach. An entire industry has grown up under YouTube: creators, multi-channel networks, and most recently, the media conglomerates that buy multi-channel networks. The space […]

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Google Execs Hype YouTube and Google Play To Investors

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It’s always difficult to gauge YouTube’s financial performance because parent company Google doesn’t break out results for its video division from its quarterly reports. However, based on what Google execs told investors in their second quarter earnings report conference call, it’s clear that YouTube and Google Play will feature heavily in Google’s upcoming strategy. While […]

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Michelle Phan Sued Over Music In Her Beauty Vids; ‘Dozens’ of Copyright Infringement Instances Cited So Far

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Michelle Phan is now feeling the burn of success. Now that she’s up on that pedestal, everything she does can (and will) be observed. Including her use of unlicensed music throughout her videos. Ultra Records LLC and Ultra International Music Publishing LLC are suing Phan for copyright infringement, alleging she used songs and compilations without […]

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Japanese Schoolgirl Chase Video Is Most WTF Thing You Will See Today (Unless You’re Into, You Know, Weird Stuff)

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You really can’t even call this parkour — parkour seems like that pussy French shit where limber boys hop over mailboxes. This is a whole other level. This is … ninja. There’s also a bit of photoplay trickery going on as this is evidently a commercial for some sort of lemon beverage. I don’t know […]

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8 Things You Need To Know About Net Neutrality

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In recent weeks the issue of net neutrality has become headline news here at NMR. For the most part, we’ve restricted our coverage to commenting on the various online video and new media companies that have weighed in on the issue. However, net neutrality is a complicated issue that affects all of us who use […]

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NewMediaRockstars is an online publication whose mission is to empower, inspire, and promote the independent new media community.

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