When YouTube network Alloy Digital absorbed the YouTube channels of Clevver Media earlier this year, I wrote, “With Alloy Digital becoming the leading YouTube entertainment provider, it’s now clear that the market for independent creators is almost nonexistent.” Being an independent creator on YouTube is quickly becoming a thing of the past, especially in light of the popularity that network-represented YouTube channels are gaining. ClevverTV, which is just one of seven channels under the Clevver Media umbrella, has recently joined the elite group of channels that have reached over 1 billion views.
Clevver Media has received a combined 200 million views since joining Alloy Digital two months ago, making it one of the top-15 most-viewed producers on YouTube. ClevverTV’s billion-view milestone is a testament to the power and resources that a major network like Alloy Digital can bring to any independent YouTube channel.
The remaining six Clevver Media channels, including ClevverNews and ClevverGames, are far from the 1 billion-view mark but have also steadily climbed in view numbers since the Alloy Digital purchase.