‘Emerging Talent Tracker’ Platform Allows Users to Find New YouTube Stars

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Advertising agency Digitas and digital tracking company Outrigger Media have announced a platform designed to find the next YouTube star in real time, Advertising Age reported. They revealed the “Emerging Talent Tracker” during a presentation to advertisers at the NewFront presentations. Outrigger Media already tracks the top YouTube performers through its Open Slate database of [...]

First Look At Google Glass Proves They’re As Cool As A Segway For Your Face

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Okay, I’m just going to come out and say it: Google Glass looks straight up ridiculous. I believe one observant internet commenter put it best when they said, “I guess this is the first step to a DBZ scouter …” Why, oh why, would anyone ever need to wear glasses just to use Google+? Remember [...]

‘SquareBob SpongeMix’ Gives Us A Reason To Finally Mix Drugs & Cartoons [VIDEO]

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Although not a drug user myself, I can still see the many, many situations in which — to use a phrase I believe was first coined on Sesame Street — “popping a molly” would be beneficial. Birthday parties of your elder relatives, graduation ceremonies, baptisms, parole hearings, junior baseball tournaments and judo lessons all seem [...]

IBM Throws Us All Into An Existential Crisis With ‘The World’s Smallest Movie’ [VIDEO]

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Leave it to IBM, the corporation behind the world’s first electric tabulating machine, to drop some next level entertainment via the wonders of YouTube and something called atomic memory. Created by moving atoms to create patterns and structures, IBM recently released what they are calling “The World’s Smallest Movie,” which given the fact that it [...]

YouTube Vows To Do What Should Have Been Done Originally — Focus On YouTubers

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After about a year of continuous eye roll-inducing celebrity YouTube channel failures, the Google-owned site finally seems to have gotten the point that, within the YouTube landscape, star power does not mean a damn thing. Last night at the video sharing site’s NewFronts presentation, which, according to All Things D, contained no less than three [...]

YouTube Has Displaced Television, Google Executive Chairman Tells Advertisers

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Will YouTube displace television in the future? Google Executive Chairman Eric Schmidt said, “That’s already happened.” The Associated Press reported that the Google head, which oversees YouTube, made the bold statement during YouTube’s presentation to advertisers at the Digital Content NewFronts in New York Wednesday night, which also featured performances by Felicia Day, Snoop Dogg [...]

‘The Lizzie Bennet Diaries’ Odyssey Part 3: The Principal Cast Discuss P&P And Life After TLBD [INTERVIEW]

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A game changer. That is the simplest and most succinct way to describe the web series phenom that is “The Lizzie Bennet Diaries.” On the surface, the LBD concept seems almost too formulaic to work: take a beloved piece of old-world literature (Jane Austen’s “Pride & Prejudice”) and adapt it for a modern generation. You [...]

‘Sexy Pool Party’ Pulls 1 Million+ Views in 1 Day, Is the First Must-Watch Video of the Summer

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Dammit, I need a pool. Actually, first I need friends … but maybe “friends” will just show up once I have a pool? Okay then, first I need a house and money to get a pool. And a permit from the city. Plus, a pool will make the insurance rates skyrocket on the house I [...]

DreamWorks Acquires YouTube Network AwesomenessTV for $33 MM

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Animation studio DreamWorks Animation SKG has bought teen-oriented YouTube network AwesomenessTV for $33 million in cash with up to $117 million in cash payments if certain earnings targets are met in 2014 and 2015, the company announced this morning. The YouTube network, founded by Brian Robbins, boasts programming like “Runaways,” “IMO” and “So Random” as [...]

Nikki Phillippi: A Girly Girl Obsessed With All Things Fashion & Beauty [YouTube NextUp Creator Profile Series]

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One morning, Nikki Phillippi woke up and felt that God was telling her to post videos onto YouTube. A self-proclaimed “girly girl” obsessed with everything fashion, beauty and health, Nikki had little prior experience with YouTube, but having seen signs that called her to join the video sharing platform, she finally set out to make [...]

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