How To Improve Engagement on Your Facebook Brand Page
Have a fan or brand page on Facebook but not getting the engagement you were wishing for? Well, tough luck because your brand probably sucks, is what an unhelpful jerk would say, but luckily for you I’m not totally unhelpful. Read on for insightful advice from the folks at Facebook (sorta), and then Wildfire Interactive [...]
How to Prioritize Your Work
Originally this article was titled “how to keep yourself calm when dealing with multiple deadlines”, but the simplest way to do that is to prioritize what you have to do. Simply put, if you have a lot of stuff to do, this is how you go about handling it. This nifty diagram was created by [...]
5 Ways To Tell If Your Idea Is Terrible
On any given day, I have a handful of ideas that I believe to be brilliant. Once I follow through with them however, 9 out of 10 times they turn out to be horrendously awful. Thankfully, I have learned my lesson and now take a series of measures to guarantee the strength of an idea. [...]
5 Reasons to use 5 Reasons Lists
As much as it pains me to admit it, the long form Web post is going the way of the dinosaur. Even the intellectual aficionados over at The New York Times and The Wall Street Journal are shortening digital articles by a paragraph or two. Who can blame them though? No one has time for [...]
How To Market Your Brand Like Lil B
Lately, I’ve been listening to Lil B aka the Based God and I have to say, he’s one fascinating rapper. Not that he’s very talented, but the guy will come up with a video at least once a week and will rap about anything from how he looks like someone (paging Ellen DeGeneres) to how [...]
4 Ways To Build Hype Using Social Media
Hype is an interesting phenomena, it has essentially no grey area. Building up excitement about a project typically only works wonderfully or is a resounding flop. When something doesn’t spark the public’s interest the result is never disastrous, just filled with apathy. Take KickStarter for example, the entire premise of the site is to create [...]
What Batman Can Teach You About Social Media
Growing up, the only thing I wanted more than to be a writer was to strap on a utility belt, throw a cape around my shoulders and strike fear in the hearts of villains as Batman. I obviously chose the former career path due to the fact that I possess a special lack of coordination only [...]
Quality vs. Quantity, a Social Media Mystery
Creating content is much like being a superhero. Quite literally Superman could bust hundreds if not thousands of jaywalkers and shoplifters a day. Luckily for the citizens of Metropolis, Superman aims much higher than petty theft and traffic violators. The Man of Steel knows that his real talent exists in the quality of his heroic [...]
Dear New Media Artists, Open Your Heart To Google+!
New Media artists, I feel your pain. You have spent sleepless nights and countless hours cultivating a fan base on Facebook, Twitter and YouTube. Then all of a sudden Google+ shows up and it’s all anyone can talk about. Google+ is on its way to being a massive success in terms of social media sites, [...]
Shoot Your Way Into Social Media Success
As far as social media is concerned, Instagram is the new kid on the block. However, since Instagram launched from the Apple App Store in 2010, its fan base has soared to over 15 million users in two short years. Even though Instagram doesn’t have the advanced sharing features of Facebook or Twitter, it still [...]
