New Comscore Numbers Show Top YouTube Creators’ Audiences Are Painfully Small
Comscore recently released some fairly troubling numbers for any creators looking to break away from YouTube with the intention of no longer splitting revenue (everyone is talking about it). The figures, which were culled per AdWeek’s request, tell a sobering tale about how large some creators’ audiences really are. Looking at over a dozen creators, [...]
VidCon 2013 Expects Over 10,000 Attendees, Set to Feature Smosh, Shay Carl & Others
VidCon is all set to invade the Anaheim Convention center this August, and it’s looking like this year will be the biggest yet for the online video convention. Currently, convention runners are anticipating over 10,000 scheduled guests including fans, YouTubers and a host of industry insiders. Confirmed YouTube celebrities who will be attending the fourth [...]
Revision3 Acquires All Of Philip DeFranco’s YouTube Channels
Revision3 announced today that it has acquired the collective channels of YouTube’s Philip DeFranco according to Deadline. DeFranco will be joining the Revision3 programming team as Senior Vice President of Philip DeFranco Networks and Merchandise. Among channels run by DeFranco are The Philip DeFranco Show and SourceFed, which recently won Audience Choice for Best Series [...]
YouTube To Allow All Creators To Connect Channels With G+ Pages Soon
Big news for YouTube partners using Google+. Soon, creators will be able to connect their YouTube channels with an active Google+ page. The process will be streamlined so that a creator’s YouTube channel and Google+ page will share the same name and avatar, and that’s just one of the perks of connecting accounts. According to [...]
In YouTube’s 8th Year, More Than 100 Hours Of Video Will Be Uploaded Every Minute
YouTube, you’re 8 years old now, and boy, oh boy have you grown [wipes away tear]. After eight years of cats playing the keyboard, nonstop dancing, countless epic fails, cats getting stuck in boxes, “Gangnam Style,” the “Harlem Shake” and that time you banned Kate Upton because she did the Cat Daddy (goddamn you) — [...]
YouTube Opens Up Live Streaming Capability To All Channels With Over 1k Subs
Over the past few years, live streaming on YouTube has quickly risen to be a reliable source for drawing traffic through crafting events rather than just pre-recorded videos. Take Red Bull’s live stream of the Felix Baumgartner supersonic freefall for example. The event shattered live stream records and set the standard for the viral status [...]
YouTube’s Pay-Channel Initiative Is Innovative, But Ultimately Flawed
Now this may be an unpopular opinion, but after closer inspection I’ve come to the personal conclusion that of the 30 paid YouTube channels rolled out, around 29 of them are horrendous (exception: The Young Turks, those guys are great). I’m not a rich man by any stretch of the imagination, but if I needed [...]
YouTube Officially Rolls Out 30 Paid Subscription Channels, Opens Applications To All Creators
Finally, after months and months of teasing it, YouTube has unveiled their definite list of the first 30 channels participating in the Google-owned site’s pay-channel initiative. Beginning today, after a 14-day trial period, the 30 pay channels will charge a monthly subscription fee ranging between $2.99 and 99 cents. Unsurprisingly, many of the available channels [...]
YouTube Interactive Trends Map Breaks Down What Your City Is Really Watching
YouTube, probably because their engineers have too much time on their hands, recently rolled out an interactive Trends Map. The map, broken down by different regions in the U.S., shows what people are watching with a variety of variables including age and sex. The YouTube Trends Map, as you would expect, pretty much stays consistent [...]
YouTube Takes Final Steps In Unveiling Paid Subscriptions At $2 Per Channel
It seems like every week there is a new report claiming that YouTube is finally, finally ready to roll out paid subscriptions. Back in March, NMR even reported whisperings that gamer-centric multi-channel network Machinima would be among the first content providers to offer paid subs. According to a report via the Financial Times that came [...]
