YouTube To Simplify Earnings Reporting For All Partners

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According to the YouTube Creators Blog, YouTube will no longer calculate and report AdSense for Content Host earnings for YouTube partners starting April 1, 2013. This means that starting on that date, all AdSense earnings made from YouTube videos will only be calculated by YouTube and reported via YouTube analytics. In a nutshell, nothing will […]

Daredevil Dies Attempting to Emulate DevinSuperTramp Rope Swing YouTube Stunt

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    So YouTube has a little more blood on its hands, and that line between responsibility and spectacle has become slightly fuzzier. Kyle Lee Stocking, 22, was attempting to copy YouTube creator DevinSuperTramp’s fantastically dangerous “World’s Longest Rope Swing” video stunt on Sunday, when something went tragically wrong. Miscalculating the amount of rope needed […]

YouTube Now Gets More Than One Billion Unique Users Per Month

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Just now, the official YouTube blog reported that they have reached a new milestone: YouTube now gets more than 1 billion unique users per month. Eight years after its launch in 2005, YouTube has evolved and changed in unimaginable ways. Who would’ve thought that a simple video-sharing site would eventually revolutionize and change how we all […]

YouTube’s Alex Day Beats Justin Timberlake on iTunes on Album’s Release Date

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Having interviewed Alex Day shortly before his latest album “Epigrams & Interludes” came out, I feel confident in saying “This chap is a lot savvier than I gave him credit for.” And since I already gushed about his work ethic and talent then, I can say that is a pretty decent compliment. He’s a lot […]

Simon Cowell Launches YouTube Channel in Search of New Talent

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Simon Cowell’s company, Syco Entertainment, announced today that it has teamed up with YouTube to launch a global channel that will give aspiring stars the chance to upload audition videos for a shot at fame and cash prizes. The global audition YouTube channel is called “The You Generation” and will be launched in 26 countries […]

Is There Racism on YouTube? Black Content Creators Speak Out At SXSW

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  DeStorm Power, Black Nerd Comedy, Kingsley and Shanna Malcolm are some of the most prominent black YouTube stars out there. They all have the power to entertain and to make their fans laugh in ways that they might not have been able to do in mainstream media. While the YouTube partner program has made […]

YouTube Closes Beta Testing On New Channel Design, Now Open To The Public

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  We kicked and screamed, signed petitions and pleaded with Google, but really we knew it would do no good. YouTube has officially closed beta testing for the new channel design, now known as “One Channel,” and opened up the new layout for all willing participants. The announcement video featuring preeminent YouTubers like Chester See […]

5 Big Possible Scenarios For YouTube’s Future

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Google bought YouTube, and since Google is a smart company, that effectively makes YouTube a smart company. And smart companies do things to make money. So while you’re sitting at home figuring out how to make a bong out of your microwave, YouTube is busy recruiting innovators to make the company into a global powerhouse. […]

DeStorm Responds to Fan Backlash Regarding His Latest YouTube Video [EXCLUSIVE]

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  Artists on YouTube, once they’ve developed a steady following, are often faced with an interesting struggle between satisfying their fans and growing as an artist. It’s not like mainstream recording artists who have years between albums to evolve their style — YouTube artists are updating weekly, which leaves little room for subtle creative stretching. […]

DeStorm Power’s ‘King Kong’ Will Join MTV2 and mtvU’s Regular Rotation On March 4th

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It’s always great to hear about a talented YouTuber finally getting some mainstream love. Last Friday, much to the collective joy of the YouTube community, mtvU premiered the music video for DeStorm Power’s “King Kong.” As it happens, according to an update from the rapper, due to the incredible outpouring of support on the mtvU site […]

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