YouTube Goes For Gold With Olympics Stream

For the few countries that can’t watch the upcoming 2012 Summer Olympic Games in London, YouTube and the International Olympic Committee are here to save the day.

They will stream more than 2,000 hours of coverage and events through the IOC’s YouTube channel, including news coverage and sporting events in English. The Olympic Games will begin Friday, July 27 and will end August 12.

Live broadcasting hours will be from 9 a.m. to 11 p.m. London time throughout the Olympics period.

Countries that will benefit from watching the games via YouTube include Afghanistan, Angola, Ethiopia, Ivory Coast, Pakistan, Singapore, Thailand, Zambia. These nations do not have broadcasting rights sold by the IOC.

The rights to broadcast the Olympic Games have reached all-time highs, with the United States rights costing $1.181 billion. In addition to determining the cost of showing the games in each country, the IOC has placed restrictions on social media use by athletes during the Olympics, including no video, no tweeting results and no violations.

In the United States, the Olympic Games will be shown on NBC and its sister channels NBC Sports Network, CNBC, MSNBC, USA, Oxygen, Telemundo and Universal HD. The Olympic Games coverage will also be shown on their respective websites as well.

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