YouTube’s Facelift… to look more like Google+?

YouTube’s got a new look. Some visitors to the site have been able to peep the new redesign that YouTube’s experimenting with–a minimalistic layout that incorporates more white space. The last YouTube design update was in December, when the middle feed of videos and sidebar with social media integration was added for a more immersive, tailored experience.


The new redesign scraps the black sidebar and some of its more specific options in favor of a white sidebar that adds to the overall cleaner appearance of the new YouTube homepage. The main feed in the middle is wider, spaced out generously, and more prominent, thus directing visitors’ focus on channel feed content. Lastly, the right sidebar with recommended videos is smaller, and the video at the top of that sidebar (if you don’t have some sort of ad block enabled) will be bigger.


If the new look reminds you of Google+, it’s probably not by accident. Google’s design aesthetic has always been one of simplicity and ease of use, and their desire to increase Google+’s user base is probably leading them to tie the ubiquitous YouTube in more with their namesake social media platform. Is this “mere” redesign a sign of things to come?


In regard to the changes, a YouTube spokesperson told NMR,

“With more videos coming to YouTube every minute we’re always experimenting with ways to help people more easily find, watch and share the videos that matter most to them. As always, we’ll consider rolling changes out more broadly based on user feedback on these experiments.”

If you can’t see the changes and are using Chrome or Firefox, here are some directions on how to enable the view:

1. Press Ctrl-Shift-J in Chrome or press Ctrl-Shift-K in Firefox.
2. Paste document.cookie=”VISITOR_INFO1_LIVE=nH7tBenIlCs;?path=/;”;window.location.reload() into the window that opens up
3. Press Enter.

Viola! If you want to go back to the original YouTube layout, simply remove all the YouTube cookies on your browser.


What do you think of the new look?

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