I love it when big tech fights.
In a relationship more acrimonious than peanut butter & jelly (jelly fucking HATES peanut butter), Google and Microsoft have been sparring over Google’s apparent refusal to let Microsoft use YouTube for their Windows phone. Microsoft fussy that someone is interfering with their business? How ironic.
Apparently the two corporate behemoths have quarreled before — Microsoft has frequently accused Google of not being “Microsoft-friendly” in its search results. But this time, the battle is over the Google-owned video site, YouTube and its mobile technology. Microsoft, as a habit, routinely designs the apps for companies which don’t have the resources to design apps themselves, or for companies who feel that designing apps for a Windows phone is fairly low on their list of priorities. Such is the case with Twitter and Facebook, but now YouTube apparently isn’t playing ball.
YouTube wants to control the entire app experience, and Microsoft, who has been trying for two years to develop a YouTube app that meets their “quality of expectations,” and the “richness in experience” of their other apps, feels YouTube’s participation has been found lacking. In fact, YouTube has even blocked Android and iOS users from downloading the Microsoft-version of the YouTube app. On Microsoft’s public policy blog, Microsoft VP & Deputy General Counsel Dave Heiner writes:
“Microsoft has continued to engage with YouTube personnel over the past two years to remedy this problem for consumers. As you might expect, it appears that YouTube itself would like all customers – on Windows Phone as on any other device – to have a great YouTube experience. But just last month we learned from YouTube that senior executives at Google told them not to enable a first-class YouTube experience on Windows Phones.”
Google, on the other hand, feels that Microsoft can essentially go to hell. Of course they sent said expression through their PR gristmill before they aired it out to the public. In a statement that Google released to a morally-lesser media outlet, a Google spokesperson released the following statement:
“Contrary to Microsoft’s claims, it’s easy for consumers to view YouTube videos on Windows phones. Windows phone users can access all the features of YouTube through our HTML5-based mobile website, including viewing high-quality video streams, finding favorite videos, seeing video ratings, and searching for video categories. In fact, we’ve worked with Microsoft for several years to help build a great YouTube experience on Windows phones.”
The bottom line for now? If you use a Microsoft phone, your best bet at a quality YouTube experience is to go online and drag it up through Google. Also: Fuck Bing.