I think it’s safe to say that Vlog Brothers Hank and John Green are much smarter than most of us. Between writing New York Times best-selling novels, starting the largest YouTube convention in the world and co-creating “The Lizzie Bennet Diaries,” the Greens have life on lock.
To add to their list of accolades, in a recent upload on the Vid Thoughts channel, Hank wonderfully breaks down something that many creators are struggling with right now, which is whether or not they should sign with a network.
Networks have been in the news in exponential amounts lately, and for many smaller creators, the mix of bad press and good press could make the decision near impossible to make. Luckily, Hank lays out the various pros and cons of signing to a network only as someone who knows the industry inside and out could.
If you’re a YouTuber struggling with your network options, this is the upload for you.
For more on signing to networks and YouTube network news:
“5 Blunt Truths That Will Help You Survive In New Media Hollywood”
“Economics Explained Why YouTube Networks Exist”
“Are YouTube Studios Really What Partners Need Right Now?”
[…] In his post, Calacanis suggests that almost every creator receives a 45 percent to YouTube and 55 percent to themselves split, a figure that was confirmed by VlogBrother Hank Green in a recent video. […]
[…] one half of The Vlogbrothers, co-creator of VidCon and overall internet tastemaker, when Hank Green speaks, people listen. In the past, Green has been vocal about his thoughts on the […]
[…] Calacanis’ original point of Google taking 45 percent and the creator taking 55 percent — less if they are signed to a multi-channel network. With this, it would be incredibly difficult for a creator to focus their attention outside of […]
[…] “Hank Green Gives the Best Advice You’ll Ever Hear About Signing to a Network” […]