Nintendo Claims Copyright, Takes Ad Revenue Away From YouTubers


Some YouTube video game vloggers are complaining that Nintendo is enforcing copyright on their material on YouTube and claiming their ad revenue, IGN reported.

Copyright owners are able to allow, block or monetize their content featured on other videos thanks to YouTube’s ContentID program. Instead of the ad revenue going to vloggers that feature Nintendo games, Nintendo has opted to have the money from the ads go to the company.

YouTuber Zack Scott criticized Nintendo’s demands on his Facebook page: “I think filing claims against LPers is backwards. Video games aren’t like movies or TV. Each play-through is a unique audiovisual experience. When I see a film that someone else is also watching, I don’t need to see it again. When I see a game that someone else is playing, I want to play that game for myself! Sure, there may be some people who watch games rather than play them, but are those people even gamers?”

Scott added that until Nintendo straightens out its copyright policy, he will no longer feature their games on subsequent video reviews “because it jeopardizes my channel’s copyright standing and the livelihood of all LPers.”

Other YouTubers like theRadBrad are following Zack Scott’s lead and refusing to play Nintendo video games in his videos. He tweeted: “The content ID claims will shake up a lot of big Nintendo LP channels.”

Nintendo responded to GameFront about the claims, noting that it has been a YouTube partner and had registered its copyrights in the YouTube database in February.

The company said: “For most fan videos this will not result in any changes, however, for those videos featuring Nintendo-owned content, such as images or audio of a certain length, adverts will now appear at the beginning, next to or at the end of the clips. We continually want our fans to enjoy sharing Nintendo content on YouTube, and that is why, unlike other entertainment companies, we have chosen not to block people using our intellectual property.”

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