The internet’s favorite teen sleuth Ruby Skye is officially moving to television after the show’s production company Story 2.OH signed a deal with Canadian-based broadcasting company CBC (Canadian Broadcasting Corporation). In the cross-platform deal, CBC will first be airing the entire “Ruby Skye P.I.” series on the Kid’s CBC in winter 2014. The internet airing will then be followed by a television broadcast of the series as an hour drama on the main CBC network.
Kim Wilson, creative head of children’s and youth programming stated in a press release: “CBC is quickly emerging as a front-runner in digital innovation. We’re proud to be contributing to innovative new multi-platform initiatives with the incorporation of web-based series Ruby Skye P.I. to Kids’ CBC.”
The tween mystery series follows the adventures of Ruby Skye, an amateur detective who finds mystery wherever she goes. Signing with CBC may be just the first of many deals to come for show creator Jill Golick and her Toronto-based production company Story 2.OH. Currently beginning production on the show’s third season, Golick has voiced her interest in building the show into an international franchise.
In a press release Golick commented, “The sky is the limit for Ruby. We are thrilled to be partnering with CBC, and with a robust audience including over 2.5 million views and thousands of fans, Ruby is ready to go international, across multiple digital platforms.”
Check out NMR’s exclusive interview with “Ruby Skye P.I.” creator Jill Golick and series star Madison Cheeatow.