Michelle Phan Launches ICON, New Multi-Network Channel With Endemol Beyond

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The capability for limitless success lies firmly in the belief that you can remake the universe to your own liking. Michelle Phan has, yet again, redefined and reshaped the universe. Announcing today the plans to essentially start her own MNC — that is, Multi-Network Channel — the beauty-guru-turned-digital-innovator will launch Icon, a style destination, with Endemol Beyond.

A channel that will run across several different online platforms including YouTube, DailyMotion, Roku and others, Icon will bring in a raft of internet hosts to contribute new content from a wide variety of genres. Some of the familiar names include Cassey Ho of Blogilates fame, CharismaStarTV’s Charis Lincoln, and Promise Phan, and several more up-and-comers will become familiar names through the channel.

Michelle has been hard at work forging her empire, especially recently, as she has travelled to Asia with FLOTUS Michelle Obama and seen her glam bag delivery company Ipsy reach a million customers. And now with the launch of Icon, we get to watch the lovely star shine even brighter.

 

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